Hi, I’m Liv.
A Creative Director with 10+ years’ experience, storytelling for the likes of Refinery29, Nike and the Mayor of London. My experience stretches from household names to those making their first waves, from collaborating with strategists to designers, and managing them, with a keen focus on creative-empowerment and a staunch belief in the power of a diverse team.
In fact, my own path to Creative was pretty different. I started out as an account manager and was told I’d never be able to make the move. Since then, I’ve let nothing get in the way. From art directing global campaigns at top agency Iris to flexing my entrepreneurial spirit at start-up Cavalier where I creatively led the Mayor of London and NHS accounts, I bring a commercial and cultural awareness to every brief I get my hands on. Since 2019 I have been freelancing, leading multiple pitch wins and content with craft at its heart. Because it’s not just about finding the story you want to tell, but how you tell it.
And that’s not all. When I’m not thinking on behalf of other brands, I’m running my own- Liv & Luc, a wedding stationery design venture.
Hit me up for those freelance briefs- art direction, copywriting, conceptual thinking, or just a general chit chat.